Pure water is more precious than gold. This statement may not make monetary sense but when you consider the fact that 783 million people around the world do not have access to clean drinking water according to the United Nations, it seems less fictitious. Gold is a luxury that we purchase when we are well beyond physiological and safety needs, it makes us feel good about ourselves and elevates out self-esteem. Water on the other hand is the most basic of needs, we cannot survive without drinking it and are not able to do multiple other tasks like cooking and cleaning in its absence. So to say that water is more valuable than gold makes sense considering the growing scarcity of the resource.